Atlanta dating agencies

Never mind that Khan shepherds the hottest digital platform around.

Choosing simplicity over pizzazz is part of what Snapchat CEO Evan Spiegel admires about his executive sidekick, who, e Marketer predicts, will turn the mobile app into a

Never mind that Khan shepherds the hottest digital platform around.Choosing simplicity over pizzazz is part of what Snapchat CEO Evan Spiegel admires about his executive sidekick, who, e Marketer predicts, will turn the mobile app into a $1 billion business next year.A major force behind that move has been Linda Boff, who in September 2015 was named CMO.

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Never mind that Khan shepherds the hottest digital platform around.

Choosing simplicity over pizzazz is part of what Snapchat CEO Evan Spiegel admires about his executive sidekick, who, e Marketer predicts, will turn the mobile app into a $1 billion business next year.

billion business next year.

If that endeavor goes swimmingly, his days of walking alone anonymously at Cannes will likely be over.“2016 was a good year,” Khan says.Industry players say that Khan deserves credit for helping awaken the industry out of its “organic-marketing daydream,” as one agency exec put it, and getting players focused back on actual advertising.“The Snapchat team is doing the right thing by guiding brands to the ads products early in the adoption cycle,” says Ken Kraemer, CEO of Moment Studio.And then there’s Taco Bell’s national, one-day video ad campaign last May, which shows what can be done when the Snapchat spigot is truly opened up, as the burrito slinger garnered 224 million views.“We can reach audiences based on their interests, with matching look-alikes, as well as with gender, location, device and [mobile] operating-system targeting,” Khan adds.“We’ve made it very efficient for advertisers to reach their most desirable audience.”In less than two years with Snapchat, Khan has opened offices in Paris, London, Toronto, Sydney, Chicago, Detroit and Dallas.

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Netflix’s recent geofilter effort on the app targeted people in or around 200 cafes, and the ad was viewed 880,000 times in less than 24 hours.

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